Privacy Policy
1. Data Controller
In compliance with Regulation (EU) 2016/679 of the European Parliament and of the Council (GDPR), and with Spanish Organic Law 3/2018 on the Protection of Personal Data and the guarantee of digital rights (LOPDGDD), users are informed that the personal data provided through this website will be processed by:
Owner: SPAIN HORSE TOUR, S.L.
Trade name: Madrid Horse Tours
Tax ID (CIF): B22678171
Registered office: Peña Santa, 14, 28034 Madrid, Spain
Email: info@madridhorsetour.com
Phone: +34 689 671 446
Website domain: madridhorsetour.com
Company registration details:
Spain Horse Tour
MADRID COMMERCIAL REGISTRY, SECTION 8
Sheet No. M860667
Electronic Record, Entry No.2
2. Purpose of data processing
The personal data provided by users may be processed for the following purposes:
• Managing information requests made through the website.
• Managing bookings and the contracting of equestrian experiences.
• Organizing and coordinating participation in equestrian routes and related activities.
• Managing payments, invoicing, and administrative obligations arising from the contract.
• Communicating with clients before, during, and after the contracted experience.
• Managing incidents, changes, or cancellations of bookings.
• Complying with applicable legal obligations.
• Sending commercial information related to Madrid Horse Tours’ services when prior consent has been given.
3. Data that may be collected
Madrid Horse Tours may request and process, among others, the following data:
Identification data
• First and last name.
• Identification document, when necessary.
• Nationality.
• Date of birth.
Contact data
• Email address.
• Mobile phone number.
• Country of residence.
Data related to the equestrian experience
• Equestrian skill level declared by the participant.
• Previous horseback riding experience.
• Information necessary for horse assignment.
• Helmet size and equipment.
Client preferences and needs
• Dietary preferences.
• Food allergies or intolerances voluntarily disclosed.
• Information relevant to the proper delivery of the contracted experience.
Billing data
• Company name.
• Tax name.
• Tax ID (NIF/CIF).
• Tax address.
• Billing email address.
4. Legal basis for processing
The legal basis that legitimizes the processing of data is:
• The performance of a contract or pre-contractual relationship arising from the booking of activities.
• The express consent given by the user.
• Compliance with legal obligations.
• The legitimate interest of the company in improving the services it offers.
5. Data retention
Personal data will be retained for as long as necessary to fulfill the purpose for which it was collected.
It may subsequently be kept duly blocked for the periods required under applicable tax, commercial, or administrative regulations.
6. Data recipients
Data may only be disclosed when necessary for the proper provision of the contracted services.
The following parties may have access to certain data:
• Technology providers that render services to Madrid Horse Tours.
• Payment platforms used to process transactions.
• Partner companies involved in delivering the contracted experiences.
• Public authorities, when there is a legal obligation to do so.
Users’ personal data will never be sold to third parties.
7. Payment platforms
For the management of online payments, Madrid Horse Tours may use secure external platforms.
The following are currently expected to be used:
• Stripe.
• Bizum (Spanish mobile payment app).
• Partner banking institutions.
These platforms will process only the data strictly necessary to carry out payment transactions, in accordance with their own privacy policies.
Madrid Horse Tours does not store complete bank card details.
8. User rights
Users may exercise the following rights at any time:
• Right of access.
• Right of rectification.
• Right of erasure.
• Right to object.
• Right to restriction of processing.
• Right to data portability.
• Right to withdraw consent given.
To exercise any of these rights, users may send a request to:
info@madridhorsetour.com
The request must clearly identify the data subject and indicate the right they wish to exercise.
9. Information security
Madrid Horse Tours implements appropriate technical and organizational measures to ensure the security, integrity, and confidentiality of the personal data processed.
However, users should be aware that security measures on the Internet are not entirely infallible.
10. Commercial communications
Madrid Horse Tours will only send commercial communications when the user has given prior consent or when applicable regulations permit such communications.
Users may request to unsubscribe from these communications at any time.
11. Minors
The services offered by Madrid Horse Tours are intended for adults or for minors participating under the supervision and express authorization of their legal guardians.
12. Changes to the privacy policy
Madrid Horse Tours reserves the right to amend this Privacy Policy in order to adapt it to legislative, case-law, or technical changes.
The version in force will always be the one published on this website.
13. Supervisory authority
If users believe their data protection rights have been violated, they may file a complaint with:
Spanish Data Protection Agency (AEPD)
www.aepd.es
Last updated: June 2026.